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Why Am I Not Seeing My Ads?

It’s totally normal not to see your own ads while browsing—and here’s why:

The programmatic ad marketplace is huge and constantly changing. Ads are shown based on many conditions like:

  • User behavior

  • Time of day

  • Device and browser

  • Location

  • And whether your bid wins in a live auction

Even if all those factors align, your ad is still competing in an auction and may not always win.

 At Ui.Marketing, we provide detailed reporting that shows:

  • Which websites your ads appeared on

  • Which supply vendors delivered them

  • The environments where your ads were viewed

Keep in mind:

  • There are billions of websites online

  • The average person only visits about 96 sites per month 

  • Ads are targeted to specific users, not just general web traffic

So, while it’s exciting to want to spot your ad "in the wild," it’s very rare—and that’s expected!