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Viewing Products in Your Hierarchy

Learn more about the Products tab within your hierarchy to view your enabled products and their retail rates quickly.

Overview

Products live at each level within your hierarchy: Partner, Division, and Advertiser. You are able to see what products are enabled at each level and their retail rates. You are also able to export the list of products into a CSV file. 

To navigate to the Products tab:

  1. Click the Settings icon on the left-hand tool bar. 
  2. Navigate to the hierarchy level you wish to see products for (partner, division, or advertiser).
  3. Click the Edit button next to the partner/division/advertiser name. Then click the Products tab. 

⚠️ You may not see products at the division or advertiser-level that are available at the partner level. This is because for some reason, the product was not enabled for that division or partner. 

If you'd like that product enabled for a division, reach out to your Onboarding Specialist or Support to get it enabled. 

Glossary

  • Status. This is the status of the product. You will always see enabled products and not disabled products. 
  • Product. This is the name of the product which is automatically inherited from our standard rate card. If you'd like to create a custom name, reach out to our Onboarding Specialist or Support. 
  • Goal Types. This is what the product is paced against. For example, our Dominant display product is paced towards impressions and clicks, so those are set as the goal type. We have the following goal types:
    • Impression
    • Budget
    • Click
    • View
  • Billing Type. This is how we bill for this product. We have the following billing types:
    • CPM: Cost per mille (or cost per thousand impressions)
    • CPV: Cost per view
    • Monthly Flat Fee: A monthly one time flat fee
    • Monthly MGMT Fee: A percentage of ad spend will get billed as a management fee
    • SetupFee: A one time fee to set up the campaign.
  • Retail. This is your retail rate for that specific product.
  • Tier Type. If the product is billed based on tiered amounts, this tells us what the tiers are:
    • Ad Spend
    • Budget
    • Click
    • Impression
    • View
  • Tier Min. This is the minimum budget or impressions that are required to run a campaign and if there are tiered rates, where the tiered rates start.
  • Tier Max. This is the maxiumum budget or impressions for tiered rates, or the final rate that can be applied for a tier. 
  • Day Min. The minimum number of days a campaign must run for.
  • Managed By. This is who manages the campaign.
    • AdCellerant: This product's campaigns are managed by AdCellerant. 
    • Partner Name: The product's campaigns are managed by you/your partner. 
  • Owned By. This is who owns that product and is charge of updating the name, rates, minimums, etc. 
    • AdCellerant: This is a product that AdCellerant created and manages. 
    • Partner Name: This is a product that you/your partner created and manage.