Video Creative Specifications

The Trade Desk supports first-party video creatives that meet the following specifications.

Accepted File Types : 

  • .MP4

  • .FLV

  • .WEBM

  • .MOV

  • .MPG

  • .MPEG

Max File Size: 200 MB 

Ad Formats : 

  • 16:9: 640x360 (minimum); 1920x1080 (recommended)
  • 4:3: 480x360 (minimum); 640x480 (recommended)

Bitrate:

We recommend a bitrate of 15,000 kbps to serve on all possible inventory. Lower quality is supported but not recommended due to limited demand.

Length : 

We strongly recommend 15 and 30 seconds. 
We can take...
  • Greater than or equal to 5 seconds
  • Less than or equal to 60 seconds

Companion Banners:

Display images that will run alongside the video spot. No delivery metrics will be pulled for these as they will only run with the video spot. 

File Types: 

  • .JPG
  • GIF
  • PNG
Ad Formats: 
  • 300x250
  • 728x90
  • 320x50
  • 160x600
  • 300x600
  • 300x50
  • 320x480
  • 468x60
  • 970x250