Pixel Placement on Ticketmaster

How to Place a Pixel on Ticketmaster

Step 1: Copy and adjust the following code:

https://tradablebits.com/pixels/[ACCOUNT #]/event?event_name=purchase

Replace [ACCOUNT #] with the unique account number found on your Tradable Bits platform.


The "#" sign does not need to be included.

Edited Code: https://tradablebits.com/pixels/7177060/event?event_name=purchase

Step 2: Log in to your Ticketmaster Account.

Now log into your Ticketmaster One account. Within Ticketmaster One click on FanBuilder in the menu. You will have to add a Sales Tracker to each individual purchase event on your Ticketmaster account in order to track sales correctly.

ticketmaster-fanbuilder.png

Step 3: Select the "Add New Pixel Tracking" button

Select the 'Add New Pixel Tracking' button. Make sure that you're adding the pixel to the confirmation page of that event.

add_pixel_tracking.png

 

Step 4: Choose the Dates

Select today as the start date and a date in the future as the end date

choose_your_dates.png

 

Step 5: Select your Pixel Vendor

For the Pixel Vendor, select 'Custom'.

Step 6: Select "Image Tag"

starting-url-ticketmaster.png

Step 7: Paste the Pixel Code

Paste the Pixel Code into the 'Starting URL' text box. A Preview of the code will then appear in the 'Pixel Code Preview'.

pixel_placement.png

Image Code Example:

< img src="https://tradablebits.com/pixels/7177689/event?event_name=purchase"/ >
Copy

 

Step 8: Set Custom Parameters

Below in the Custom Parameters section write in event_amount and from the dropdown to the right, select ‘Face Value’. Additionally, in the Custom Parameters section, write in order_key and from the dropdown to the right, select 'Order Confirmation Code'

tmone_pixel_variables.png

Now you're all set! Contact your ads manager or your customer success manager to make sure your pixel is setup properly and firing.