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Outcome-Based Video Power Packs

Simplify your video strategy with ready-to-sell video packs built to drive awareness, engagement, and ROI—no guesswork required.

FAQ

Q: What are the Outcome-Based Video Power Packs?
A: The Outcome-Based Video Power Packs are pre-built, outcome-based campaign strategies designed to make planning and selling video easier. Each pack aligns with a specific marketing outcome—Awareness, Consideration, or Conversion—so you can match your clients’ goals to the right video products and deliver measurable results.


Q: Why should I use them?
A: These packs take the guesswork out of video and building a campaign strategy based on your client's desired goal. They include recommended product mixes, audience fits, industry examples, talk tracks, and even CARL prompts—everything you need to build smarter video campaigns that perform.


Q: Where can I access the three Video Power Packs?
A: You can find all three Video Power Packs and additional resources in the AdCellerant Academy course. 

Q: How do I submit a Video Power Pack as an order?
A: We’ve created short walkthrough videos to guide you through submitting a Power Pack in Ui.Marketing.

These videos will show you how to add these products accurately (based on the outcome power pack you chose) to an existing campaign or to build a new campaign. 

Q: Why should I include 3 or more products when submitting a Video Power Pack order, or adding video product(s) from these packs to an existing campaign? 

A: Running 3 or more products within a campaign creates stronger, full-funnel performance and helps advertisers reach audiences across multiple touchpoints. Partners who include 3+ products see:

  • 6× more conversions.
  • 2× higher renewal rates.
  • 30% longer campaign durations.

Each Video Power Pack is built to make bundling easy—so you can maximize visibility, engagement, and ROI while simplifying your sales process.

Q: Who can I reach out to for help?
A: If you have questions about which pack is right for your advertiser or need assistance with an order, reach out to your Pod Leader or dedicated partner success team.