Local SEO Product Matrix
This article discusses our Local SEO Product options
Note: The workflow is subject to change based on the client's business needs.
| Feature / Service | Description | LocalOne | Local Standard | LocalPro |
| Google Business Profile (GBP) Listing Optimization |
With access to GBP, the listing will be optimized for Google search. Core optimizations include name, address, phone (NAP), hours (including holidays and seasonal), categories, descriptions, and images. This includes the removal of items that violate GBP policy. |
X |
X |
X |
| GBP Competitive Analysis |
Gain a proper understanding of where your business ranks amongst the local competition. Through review analysis and GBP category review, identify opportunities to outrank your competitors. |
X |
X |
X |
| Top Tier Listing Submission, Maintenance, and Duplicate Suppression |
Submission of core business information (NAP) to 60+ top directories, with ongoing monitoring for accuracy. Includes listing updates, category and image management, and duplicate listing suppression. |
X |
X |
X |
| Schema Review and Suggestions |
Schema markup is code placed on a website to help search engines return more accurate results for users. Local schema recommendations will be provided. |
X |
X |
X |
| Review Alerts and Monitoring |
The client will receive alerts when customers review the business. |
X |
X |
X |
| Reporting and Audits |
Monthly reports monitoring map/search views, driving directions, calls, and clicks to the website. |
X |
X |
X |
| Additional Listing/Citations Efforts |
Submit NAP to additional directories and aggregators. |
— |
X |
X |
| Review Requests |
Generate more reviews on your Google Business Profile. A white-labeled email or text message will be sent to your recipient list, asking about their experience and inviting them to leave a review. |
Semiannually |
Quarterly |
Monthly |
| GBP Posting* |
Feature offers, events, and promotions for additional category and keyword development. Some industries are excluded. |
1 / mo |
2 / mo |
3 / mo |
| Review Responses* |
Unlimited AI responses for positive reviews. Negative reviews receive manual responses up to your product's included limit. |
Unlimited Positive Review Responses / 5 Negative Responses per Month |
Unlimited Positive Review Responses / 10 Negative Responses per Month |
Unlimited Positive Review Responses / 15 Negative Responses per Month |
| Bulk Discounts for Multi-Location Advertisers |
Bulk discounts are available for advertisers with more than ten locations. The more locations per advertiser, the larger the discount. See full SEO Billing Rules for important details. |
X |
X |
X |
| Healthcare Listings Add-On |
Expand your Local SEO reach across specialized healthcare directories like WebMD, Vitals, and Wellness.com. Available for an additional monthly fee, this add-on ensures patients find accurate practice information online. |
X |
X |
X |
*GBP Posts and manual Review Responses do not start until the second billable month.