An overview of YouTube Reporting in Ui.Marketing
The below article outlines YouTube in the new reporting dashboard.
Accessing YouTube Reporting
YouTube Reporting Components
Snapshot
Users can view high-level reporting metrics as well as how their impressions and clicks are broken out by day. Click on and off the impressions or click the box to remove that line item from view.
Performance by Campaign
When viewing an advertiser-level report. This chart breaks out the performance of each underlying campaign. On a campaign report, you can view how each ad group is performing. In addition, this chart is interactable.
Geography
Users have the ability to view how their target locations are performing, broken out by zip codes and locations which they can toggle between.
Device Type
The Device Type component will show the different types of devices that your ads are displayed on. Targeting based on device type optimizes ads served on specific device types.
Audience
This component shows all audiences the platform targeted for the running advertisements during the set period of time.
Performance by Creative
Creative Reporting is used to view all creatives running during the time period selected for that specific advertiser, campaign, or ad group and product selected in the sidebar.
Download report PDF
Users can download the report PDF and customize the charts that are shown. Excess data points will be rolled over to an appendix. Click here to learn more.
Report Shareable link
Users can generate a shareable link that can be sent to users. Shareable links do not require a login and do not expire. Click here to learn more.