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Email Campaign Process Overview

Here's what to expect for your email campaign—from order to reporting.

 

Please note that email campaigns are only available in the U.S.

1. Gathering Order Details

After submitting your order:

  • We’ll confirm receipt within 24 business hours.

  • Details must be finalized 2–3 business days before launch.

  • We check the following tabs in Ui.Marketing:

    • General: Send time (with time zone), subject line, preheader, from name, click-through URL (CTURL), seed lists.

    • Allocations: Launch date & number of sends.

    • Assets: Creative files, suppression lists, geo files.

    • Locations: CSV of zips, cities, or DMAs.

    • Targeting: Audience info.

💡 If anything is missing, we’ll reach out via the Messaging tab of the line item.


2. Test Email Phase

  • Once we have all info, we’ll build and send a test email to the provided test seed list.

  • We’ll list the details we used in the test.

  • Missing info will be marked as PENDING and updated once received.

  • Please do not forward test emails—this can cause loading issues.

  • If you're having trouble viewing the test, try clearing your browser’s cache.


3. Approval Phase

  • Ideally, approval is given 2–3 business days before launch.

  • If the original launch is missed, please provide a new launch time.

  • For ASAP sends, we'll confirm and launch at our earliest availability.

  • Once approved, we’ll schedule the email to go live.


4. Reporting Phase

  • Reporting links are shared 2–3 business days after launch.

  • Early link requests are okay—but data may shift during the first 8 days of engagement.

  • We’ll respond to follow-up questions in the Messaging tab.